On last week’s show I shared that there are two kinds of people in radio stations; those that fear change, and those that thrive on it.
But change is happening all the time whether we notice or not. 10,000,001 chromosomes fall off an average 49 year old man’s head every time he brushes his teeth.*
The old Yankee Stadium was opened in 1923 and was immediately nicknamed “The House That Ruth Built” because of the Babe’s popularity. Yankee Stadium hosted 33 World Series and became an icon of sports arenas all over the world.
In 2009, the wrecking ball destroyed this beloved ballpark. But a funny thing. There were no protests, petitions or picket signs. Few rants on social media about the passing of a legacy.
How could this be?
“The most ineffective way to begin a conversation about change is to talk about what needs to change.”
Few were upset because the Yankees immediately directed everyone’s attention to what was to be via a high tech 3-D website where fans could actually experience the beautiful new ballpark before it was even built.
Fans could go online and see the upper deck frieze replicated from the old stadium, the monuments in center field, and the view of the subway trains beyond the right field bleachers.
In other words, fans could experience the good things from the old ballparks, but with comfier seats, roomier concourses, concession stands with more (and more expensive) goodies, and, eeh gad!, toilets that actually flushed! They could also rent one of 33 new luxury suites at more than $100,000 per season, thank you mighty much!
“You should never begin a conversation about change by addressing where you are now. You should ways begin with where you want to be. When you begin a conversation about change by discussing what needs to change you generally begin with something that someone is emotionally invest in. That’s a recipe for failure.” Andy Stanley
“There is an inexorable link between an organization’s vision and it’s appetite for improvement.” Andy Stanley
What vision of the future are you casting to your team?
* Darn spell checker. Please substitute ‘follicles’ and ‘hair’.
