Frost Advisory #489 – The Search For Good News

People are searching. So many of us feel bombarded with negativity and bickering, particularly in the wake of the partisanship of the impeachment hearings. With a potential Senate trial and another election in 2020 I don’t get the sense we’re headed for a kinder, gentler new year, do you? As a result people are literally searching for something good.

Every year Google compiles a list of the most searched for words of the year. In 2019 searches for heroes soared.

Good things in the world

Throughout history, in times of uncertainty the world looks for heroes.

What makes a person a hero?

Because living life as something bigger than yourself is a hero’s journey

To everyone using their powers to empower others, search on…

As we ring in the new year dwell on this: your station is uniquely positioned, from both a strategic and faith perspective, to be what people are really searching for.

“Finally, brothers and sisters, whatever is true, whatever is noble, whatever is right, whatever is pure, whatever is lovely, whatever is admirable – if anything is excellent or praiseworthy – think about such things.”

Philippians 4:8

Happy New Year!


John Frost

John has been a successful major market DJ and Program Director for such companies as CBS, Gannett, Cap Cities, Westinghouse, Multimedia, and Sandusky and publishes the Frost Advisory.

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