How you get into a subject is the first great skill. When you can get to the point easily and concisely, you have a better chance to get the listener to join you.
For years, people have been taught the “headline” mentality, which is a decent thing to keep in mind but that can also work against sounding conversational.
Keep these thoughts in mind…
- You have about twenty seconds to “tether” the subject to the listener. Don’t rush, but don’t waste words, either.
- Start with the Subject first, or start with the Listener first, instead of starting with yourself. Your show is about us, not just about you.
- You want the listener to be able “see” himself/herself in whatever situation you’re describing.
Refine this one skill and you’ll have a lot fewer ‘swings and misses’ with your Content.
