Tommy Kramer Coaching Tip #673: How Long is Your Show Prep Time?

Often, I’ve asked air talent how long their show prep time is. The responses are varied. Some claim hours are spent sifting through websites and social media, local news, etc.
Others say they don’t really need much prep. They pretty much just wing it each day.

Both of these responses show a certain lack of truly productive prep.

Money (your wallet), the Entertainment world (as it applies to your format), whatever “the Buzz” is today, Relationships, and things that are unique to you are the only things you really need.

The prep starts in your living room, and works outward from there, including what you’ve observed as you’ve gone through your day.

There. Solved it for you.