Tommy Kramer Tip #136 – The Door is Open

A concept that gets bandied about a lot these days is being “transparent” on the air.  I understand what that’s intended to mean, but “transparent” is not a term I use.

Rather than telling air talent to be “transparent”, I tell them to simply be Open and Revealing.  Being TOTALLY transparent is not always a good idea, actually.  Some things shouldn’t be shown.  Some things about you might be too revealing.  Some might be negatives.  Some might be boring.

Even the so-called “reality” shows on TV are highly edited.  (Indeed, to me, “Survivor” is the best-edited show in television history.  An editor’s clinic, really.  Think about it: they shoot 24/7 to get one hour—and that’s with commercials.)

I’d sum it up this way: Anytime you’re on the air, the door is open, but remember, it’s a door to an entertainer’s life; not a door to an accountant’s life.  I’ll bet nobody’s ever asked to come over to your house and watch you fill out your tax returns.

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Tommy Kramer
Talent Coach
214-632-3090 (iPhone)
Member, Texas Radio Hall of Fame
© 2016 by Tommy Kramer. All rights reserved.

Tommy Kramer

Tommy has spent over 35 years as an air talent, programmer, operations manager and talent coach - working with over 300 stations in all formats. He publishes the Coaching Tip

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